Competition Policy

The AfCFTA Competition Protocol negotiations are ongoing. Competition policy encourages companies to offer consumers goods and services on the most favorable terms. It encourages efficiency and innovation and reduces prices within the AfCFTA market. African markets must allow competitors from other African countries to enter their market while at the same time promoting consumer welfare.

Competition is considered as a pillar at the heart of making market economies function well through improving efficiency and healthy competition among businesses. Effective enforcement of competition and consumer protection laws enhances the protection of consumer rights and promotes the active participation of consumers in the market.