Kumasi, Ghana, 22 October 2025. The AfCFTA Secretariat, in partnership with the Black Star Experience and Africa Tourism Partners, hosted the second edition of the Creatives Connect Afrika Roadshow in Kumasi. The engagement was designed to bridge creativity and opportunity, ensuring that African creatives play a central role in shaping the continent’s future.
Kumasi, a city renowned for its craftsmanship, innovation, and cultural heritage, provided the ideal setting for this important gathering. The event formed part of ongoing efforts to build momentum ahead of the AfCFTA Tourism, Creative and Cultural Industries Forum and Festival, scheduled to take place from 24 to 26 November 2025 in Accra.





